Online dating is also relatively popular among the college-educated, as well as among urban and suburban residents.
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A little history: we started in August 1999 as a free online dating site.
The site grew exponentially, with fantastic reviews in the Daily Mail, Mirror, Guardian, Cosmopolitan, Computer Weekly and many other publications.
Whilst other dating sites began charging extortionate prices for dating services, we decided to keep dating free.
We're proud to have been offering our successful service free of charge ever since.
- UK and Ireland's award-winning original free dating site - celebrating twelve years of love, romance and friendship!
With thousands of marriages, dozens of babies born, hundreds and hundreds of new lasting friendships formed, we're your number one choice for finding friendship and love online.
Meanwhile, the share of 55- to 64-year-olds who use online dating has doubled over the same time period (from 6% in 2013 to 12% in 2015).